Privacy and Integrity?

Marc Rotenberg: What's Privacy in the Age of Facebook?: "Modern privacy is about what happens to information once it's held by others -- whether it's a government agency, a bank, a cell phone company, or a social network site. We give up personal information all the time, but that doesn't end the discussion over privacy. That's where it begins."

This is perhaps an interesting way of looking at the problem of privacy. OK, we have lost about all information about or lives that we have. Realistically we will not get it back. How can information be controlled once it is lost. The FRA-law and other "pursuits" puts us in this situation?

Rotenberg also says:

"I smile every time someone says "Privacy is dead" or "The Facebook generation does not care about privacy". If there is one thing people feel passionately about today, that literally unites everyone that goes online, it is the interest in privacy. And the battle is just beginning."

So, where is the information gathered about us? How is it processed? Are we dealing with clandestine "judiciary" systems? I think we lack transparency into this matter.